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Onboarding flow from Wix Stores to YouTube Shopping

Project Type

UX Writing

A highly requested feature from Wix users was to be able to connect their store to sell on YouTube. With this integration, eligible YouTube influencers can do just that. Users can tag products in YouTube videos and livestreams, and also have the option of adding a store tab to their YouTube Channel. Shoppers are brought back to Wix to checkout.

I owned the full content cycle for this project. From brainstorming, working in Figma for every stage of the design. Once content was approved, I created keys, handed off to dev and coordinated localization to 21 languages.

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